About Val

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About Val *

Val is an author speaker and thought leader on modern womanhood self-led success and identity embodiment

As the creator of ValEmpowers™ she leads a growing global movement of layered women who refuse to be boxed; women who are reclaiming their full power as wives mothers leaders creators and human beings with depth and range

Her signature frameworks Jefa energy and Señora wisdom help women break free from performative empowerment and step into embodied leadership that honors their wholeness

A former career leader turned entrepreneur Val draws from her lived experience as a Latina wife mother career woman and creative to speak to the realities of modern womanhood with unmatched depth clarity and power

Her book Do It Anyway and her signature Signed a Jefa content series are redefining what it means to lead a life of true self-led success

She is a voice for women who are ready to own all of who they are
And she is just getting started

Close-up of a person with red hair and a neutral expression, looking at the camera.

A little More

  • I know what it feels like to be overworked, undervalued, and unsure of what's next. I've lived through the struggles, the fears, and the moments of self-doubt. But I also know what happens when you take full ownership of your life, step into your essence, and say, "YES" to yourself. My mission is to help other women do the same.

  • I'm here to challenge women to own their power, step boldly into their future, and create opportunities rather than waiting for them. My talks and books are designed to inspire action, break through fear, and build unstoppable momentum toward success